Brand Guidelines

BankSocial Brand Guidelines

Our brand identity, visual standards, and usage guidelines

Logos

BankSocial

Icon Only - Dark Background

Icon Only - Light Background

BankSocial

Horizontal Lockup - Dark Background

BankSocial

Horizontal Lockup - Light Background

Nuron

Icon Only - Dark Background

Icon Only - Light Background

Nuron

Horizontal Lockup - Dark Background

Nuron

Horizontal Lockup - Light Background

The Collective

Icon Only - On Black

Icon Only - On White

The Collective

Horizontal Lockup - Dark Background

The Collective

Horizontal Lockup - Light Background

Converge Accelerator

Converge

Horizontal Lockup - Dark Background

Converge

Horizontal Lockup - Light Background

Logo Usage Guidelines

✓Always maintain clear space around the logo (minimum 20px)
✓Use white logo on dark backgrounds, dark logo on light backgrounds
✗Do not stretch, distort, or alter the logo proportions
✗Do not use logo on busy or low-contrast backgrounds

Color Palette

Our color system creates visual hierarchy and brand recognition

Primary Colors

Blue Primary

#3299FE

RGB: 50, 153, 254

Hero gradients, primary brand

Cyan Blue

#4DA6F4

RGB: 77, 166, 244

Gradient midpoint, tech elements

Lime Green

#A1F442

RGB: 161, 244, 66

Gradient accent, highlights

Product Colors

Each product has a primary and secondary color that form its signature gradient

Prospera Amber

#D97706

RGB: 217, 119, 6

Prospera primary

Prospera Orange

#F97316

RGB: 249, 115, 22

Prospera secondary

Remint Green

#059669

RGB: 5, 150, 105

Remint primary

Remint Emerald

#10B981

RGB: 16, 185, 129

Remint secondary

Secura Blue

#2563EB

RGB: 37, 99, 235

Secura primary

Secura Pink

#EC4899

RGB: 236, 72, 153

Secura secondary

Verifiied Blue

#2563EB

RGB: 37, 99, 235

Verifiied primary

Verifiied Cyan

#06B6D4

RGB: 6, 182, 212

Verifiied secondary

Neutral Colors

Gray 900

#111827

RGB: 17, 24, 39

Primary text

Gray 700

#374151

RGB: 55, 65, 81

Body text

Gray 500

#6B7280

RGB: 107, 114, 128

Secondary text

Gray 200

#E5E7EB

RGB: 229, 231, 235

Borders

White

#FFFFFF

RGB: 255, 255, 255

Backgrounds

Typography

Heading 1 - 60px Bold

Building the Future

Heading 2 - 48px Bold

Unlimited Experiences

Heading 3 - 36px Bold

One Ecosystem

Body Large - 20px Regular

Empowering community financial institutions with enterprise-grade technology that scales without the complexity.

Body - 16px Regular

Our unified ecosystem delivers best-in-class experiences for investing, payments, fraud prevention, and identity verification.

Brand Voice

We Are

•Clear and Direct - We communicate complex fintech simply
•Confident - We know our technology works
•Partner-Focused - We collaborate, not dictate
•Forward-Thinking - We focus on what's next

We Are Not

•Overly Technical - No unnecessary jargon
•Corporate - We're human, not robotic
•Salesy - We educate, not push
•Exclusive - We're built for community FIs of all sizes

Key Messaging

Tagline

Unlimited Experiences. One Ecosystem.

Mission Statement

Empowering community financial institutions with enterprise-grade technology that scales without the complexity.

Value Proposition

Four core products, four experience layers, all working together in one unified ecosystem—delivering modern member and employee experiences without replacing your core or digital banking.